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Lesson 1: Emotion Versus Strategy

Sun Tzu saw that human beings have another option. We call that option “strategy.” Sun Tzu called it bing-fa, martial art, or the art of war. Strategy uses the most powerful weapon of all, the human mind, to give us better options than our fight or flight reflex.

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Copyright 2005-2008 Science of Strategy Institute, Clearbridge Publishing, and Gary Gagliardi
The leading publishers of books based on Sun Tzu's The Art of War